UBBS - Zest Ice

UBBS Zest Ice: A Cold Citrus Rush

UBBS Zest Ice brings together juicy lime, hints of sweet orange and icy spearmint in a tobacco-free pouch at 11mg per pouch, UBBS's Strong rung. It is the brand's citrus flavour and one of its most refreshing.

Citrus and mint are a classic pairing in drinks for good reason. The acidity wakes the palate; the mint cools it back down. Zest Ice is essentially a mojito's worth of logic squeezed into a pouch, minus the rum and the hangover.

What Does UBBS Zest Ice Taste Like?

Lime leads. It is bright and juicy, sharp without being sour, and it arrives almost as soon as the pouch goes in. Sweet orange follows in the background, rounding off the lime's edges so it never turns harsh. Then the spearmint cools the whole thing down, adding an icy freshness that grows over the first few minutes.

What makes it work is the choice of spearmint over peppermint. Spearmint is softer and slightly sweet, so it complements the citrus rather than bulldozing it. The result tastes like a cold citrus soft drink with a mint garnish.

UBBS Zest Ice Strength

We stock Zest Ice at 11mg. UBBS prints strength per pouch, so that is 11mg of nicotine in every pouch.

The icy spearmint and citrus acidity both add a little tingle of their own, so an 11mg Zest Ice can feel livelier than an 11mg sweet fruit. If you want something similar at a lower strength, UBBS Spearmint comes at 6mg and shares the gentle mint base.

Who Is UBBS Zest Ice For?

Anyone who likes citrus, obviously, and anyone who enjoys the icy fruit pouches that dominate the UK market but wants something less predictable than watermelon ice or blueberry ice. It is also a good middle ground for mint users who want to try fruit without giving up the cooling.

It is not ideal if you want a warm, sweet fruit (try Berry or Cherry), or if you are brand new to pouches, where 11mg is too much to start with.

Zest Ice on a Hot Day

Citrus and cooling are at their best when it is warm. On a summer afternoon, on a stuffy train, or halfway through a long shift in a hot kitchen, Zest Ice feels genuinely refreshing in a way a sweet fruit does not. In the depths of January it is still good, just a little less of a revelation.

How to Use UBBS Zest Ice

Tuck a pouch under your top lip and leave it for 20 to 40 minutes. The citrus is brightest early; the cooling carries it through the middle. When the flavour fades, pop the used pouch into the lid compartment.

Buying UBBS Zest Ice

Zest Ice comes in packs of 5 cans, 100 pouches. Combine packs with anything from the UBBS range, and the price per can gets lower as the basket grows. For other citrus and cold flavours, see our fruit flavour and minty flavour shelves. 18+ only; nicotine is addictive.